Question 1

What is Alice?

Accepted Answer

Alice is an AI growth analyst for B2B SaaS founders doing their own user acquisition. She connects to Search Console, GA4, Google Ads, Meta, and Stripe, watches every stage of your funnel (Discovery, Perceivability, Activation), and tells you the moment one breaks. You chat with her about any campaign, any drop, any signup cohort in plain English. No dashboards. No SQL.

Question 2

How is this different from a dashboard or BI tool?

Accepted Answer

Dashboards show you what happened. You still have to figure out what it means, why it changed, and what to do next. Alice does that work for you. She reconciles five sources into one story, detects anomalies, emails you when something looks wrong, and answers follow-up questions in chat. No BI setup, no SQL, no analyst in the loop.

Question 3

Who is Alice built for?

Accepted Answer

B2B SaaS founders between $5k and $150k MRR who are doing their own growth. No growth hire yet. You are spending 4+ hours a week reconciling dashboards and still don't feel sure what's working. If you already have a full-time growth team, Alice is probably overkill.

Question 4

How long does it take to set up?

Accepted Answer

About 1 minute. OAuth into each source once. Each takes around 10 seconds. Alice starts working the moment the first sync finishes. You never touch the setup again.

Question 5

What data sources do you support?

Accepted Answer

Search Console, Google Analytics 4, Google Ads, Meta Ads, and Stripe out of the box, covering the full acquisition funnel. You can also connect PostgreSQL, MySQL, BigQuery, or upload CSV/Excel for your own product data and cohort analysis. More integrations added regularly, based on what pilot founders ask for.

Question 6

Is my data secure?

Accepted Answer

Yes. Your data is encrypted in transit (TLS 1.2+) and at rest (AES-256). We run on AWS infrastructure in SOC 2-compliant data centers. All database connections use read-only credentials by default, so Alice can never modify your data. We never share your data with third parties, sell it, or use it to train AI models. Access is scoped per workspace with role-based permissions.

Question 7

Where is my data stored?

Accepted Answer

Your data is stored in AWS data centers in the Asia Pacific (Tokyo) region. Cached query results are encrypted and automatically purged after 24 hours. We do not retain copies of your raw data. We query your sources in real time and only store metadata (table schemas, column names) to power the AI.

Question 8

Are you GDPR compliant?

Accepted Answer

Yes. We follow GDPR principles including data minimization, right to erasure, and transparent processing. You can request full data deletion at any time from your account settings or by emailing privacy@tranx.io. We also provide a Data Processing Agreement (DPA) for business customers upon request.

Question 9

Can I verify the AI's answers?

Accepted Answer

Absolutely. Every answer shows the SQL query behind it, the data sources used, and the raw results in a table. You can edit the SQL and re-run it yourself, or export the data to CSV/Excel for offline verification. Alice is designed to be fully transparent. You always see exactly how an answer was generated. No black box.

Question 10

How accurate is the AI?

Accepted Answer

Alice uses a multi-step verification pipeline: she plans the analysis, writes SQL, validates results against your schema, and cross-checks for common errors like missing joins or incorrect aggregations. For complex questions she breaks the problem into sub-queries and verifies each step. For critical business decisions we still recommend reviewing the generated SQL, which is why we make it easy to see and edit.

Question 11

How much does Alice cost?

Accepted Answer

Two ways in. A one-time $99 Growth Audit (a written deep analysis of your last 90 days, delivered in 3 business days with a 30-minute founder call). Or Alice Live at $500/month: unlimited chat, proactive email alerts, KPI briefing home, Slack delivery. Audit credit applies toward your first month if you upgrade within 14 days. Cancel anytime, no contract.

Question 12

Is there a free trial?

Accepted Answer

The first 30 founders onboard for free during our pilot program. A $1 deposit holds your spot. It's refunded at kickoff or credited toward your first month.

Question 13

Can I cancel anytime?

Accepted Answer

Yes. No contracts, no lock-in. Cancel anytime from your account settings and you won't be charged again. Your subscription remains active until the end of your current billing period, so you keep access for the time you've already paid for.

Question 14

What is your refund policy?

Accepted Answer

We offer a full refund within 7 days of your first paid subscription if you're not satisfied. After that, cancellations take effect at the end of the billing cycle with no further charges. For annual plans, contact us at hello@tranx.io to discuss prorated refunds. See our full refund policy at tranx.io/refund-policy.

Question 15

What happens to my data if I cancel?

Accepted Answer

When you cancel, your chat history, saved queries, and workspace settings are retained for 30 days in case you change your mind. After 30 days, all data is permanently deleted from our servers. You can also request immediate deletion at any time. Your original data sources (Stripe, GA4, databases, etc.) are never affected. We only read from them.

Question 16

Do you offer team plans?

Accepted Answer

Yes. Alice Live includes team access. For companies with multiple products or agencies managing a portfolio, contact us at hello@tranx.io for custom pricing.

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